Reggie Fils-Aimé, who managed Nintendo of America before Bowser, is unimpressed with Facebook and its metaverse concept. During a South by Southwest interview with Bloomberg’s Emily Chang, he slammed Mark Zuckerberg, stating Meta isn’t innovative and buys or copies almost all of its interesting ideas.
During his interview, Fils-Amié defined the metaverse as “a digital area where you interact with your friends in a social and game type of environment.” (For more information, see our wonderful explainer here.) In general, Fils-Amié isn’t too harsh on it, citing Roblox as an example of something where metaverse aspects already exist.
TRUMP SAYS YOU WON’T SPEND “100% OF YOUR TIME, OR EVEN 100% OF YOUR ENTERTAINMENT TIME” IN VR.
But he’s not sold on Mark Zuckerberg’s idea. “I don’t buy that idea. I don’t think their present definition will work. First, and I don’t know whether anyone from Facebook is here, but you have to acknowledge, Facebook isn’t a creative company. “No.”
“Either they’ve purchased incredibly intriguing things, like Oculus, or they’ve been a rapid follower of other people’s ideas,” he said after the audience applauded Fils-dunk. Amié’s The company built “the very initial social network many years ago,” but who wants to be renowned for that nowadays? Thus, he said, “I look at the vision that’s been stated so far, and I’m not a believer.”
A virtual reality headgear produced by someone other than Meta, he claimed, would not be used all day. Despite having experienced “just about every VR device and experience,” he believes VR isn’t ready for prime time. This does not mean it will not get there, but I doubt it will be an experience you do 100% of your time, or even 100% of your entertainment time.”
As an example, he mentions the enormously successful Pokémon Go app as a shining example of AR throughout the discussion.